Iron Fist

[Chris Gerloff]

Does anyone know what Buick and what year used the advertizing phrase,
"An iron fist in a velvet glove"?

 

[bob k. mando]

possibly the 65 Riv GS? i can't find reference though.

 

[Chris Gerloff]

I remember seeing the quote years ago in a "Hemmings" but now I can't find any documentation and I believe it was a 65 Riviera. Any documentation
would be greatly appreciated. Thanks.

 

[telriv]

That phrase was used in some of the ads starting with the '63 Riv. & believe was carried over till '65.

Tom Telesco